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  5. Fitzrovia
The Lore of the Land, London, England

The Lore of the Land

4.7
4.7
823 Reviews
£41 and over
Gastro Pub

Make a reservation

2 people
7:00 PM
Booked 10 times today
  • Charming
  • Good for special occasions
  • Great for craft beers
A traditional pub serving contemporary English food in the heart of Fitzrovia. The Lore is composed of The Pub on the ground floor, The Kitchen on the first floor and Private room with bar on the top floor.

All of our food is freshly prepared by Head Chef Michal Kaszuba and his brigade in the Lore kitchen on the first floor. Our menus have been created especially to reflect the seasons, when ingredients are at their very best.
Our legendary Sunday roast is slow-cooked with delicious trimmings.

THE PUB
A copper and pewter topped bar serving a range of beers, including our very own Gritchie brews, premium spirits, cocktails and selected wines. The walls are adorned with eclectic and original artwork.

THE KITCHEN
Open plan but still intimate. Experience the sight and sound of our open kitchen with the Chefs cooking on our bespoke, charcoal fuelled oven and char-grill.

THE PRIVATE ROOM
A wonderful private room with private bar on its own floor.
Private dining

Private dining

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Additional information

  • Dining style
    Casual Elegant
  • Price
    £41 and over
  • Cuisines
    Gastro Pub, Contemporary European, Contemporary British
  • Hours of operation
    Sun 12:00 pm–4:00 pm Lunch Tue–Sat 12:00 pm–2:30 pm Dinner Tue–Sat 5:30 pm–9:30 pm
  • Phone number
    020 3927 4480
  • Payment options
    AMEX, Cash not accepted, Mastercard, Visa
  • Dress code
    Smart Casual
  • Executive chef
    Michal Kaszuba
  • Private party contact
    Lottie : 020 3927 4480
  • Neighborhood
    Fitzrovia
  • Cross street
    A501 Euston Road
  • Parking details
    None
  • Public transit
    Warren Street (Northern and Victoria Line) - 5 min walkGreat Portland Street (Circle and Hammersmith & City Line) - 6 min walk Euston Square (Circle, Hammersmith & City Line, Metropolitan, Northern, Victoria Line) - 8 min walkTottenham Court Road (Central, Elizabeth and Northern Line) - 14 min walk
  • Additional
    Beer, Chef's Table, Cocktails, Corkage Fee, Counter Seating, Private Room, Wine

What 823 people are saying

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.7
4.7 based on recent ratings
  • 4.7Food
  • 4.7Service
  • 4.7Ambience
  • 4.3Value

NoiseEnergetic

Loved For

  • London

    Gastro Pub

Review summary

AI-generated from verified diner reviews
The Lore of the Land is renowned for its "amazing" Sunday roasts and "fantastic" service, creating a cozy yet lively atmosphere. Guests rave about the "mouthwatering" meats and "friendly" staff, with standout dishes like tender beef and inventive desserts. Despite some minor service hiccups, it's a must-visit for exceptional British cuisine.

823 Reviews
  1. Nicola

    London

    1 review

    5.0

    1 review

    Dined 2 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Really friendly and welcoming pub. The staff are amazing. The bouncer is friendly. Great food and service was outstanding. We booked a table back in April 24 and it was definitely worth the wait. Thank you.

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  2. Steve

    West Sussex

    1 review

    5.0

    1 review

    Dined 2 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Waited 9 months for that, will wait another 9 months to go again! A thoroughly enjoyable afternoon, sensational meat, atmosphere was chilled, service was excellent.

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  3. Nick

    Norfolk/Suffolk

    2 reviews

    5.0

    2 reviews

    Dined 2 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    From the emails back and forth for a cancellation the service was great , the food was spectacular , we had a great time . We will definitely go again . Thank you.

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  4. Rob

    London

    8 reviews

    5.0

    8 reviews

    Dined 2 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Best bought roast dinner I’ve ever had. Crispy potatoes, soft(top) and soft (bottom) yorkshires, beautiful beef and lovely pork. Gabrielle was superb.

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  5. April

    VIP

    London

    3 reviews

    5.0

    3 reviews

    Dined 3 days ago

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    A beautiful dining experience from start to finish .Superb food and attentive staff

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  6. jane

    London

    9 reviews

    5.0

    9 reviews

    Dined 5 days ago

    1. Overall 5
    2. Food 4
    3. Service 5
    4. Ambience 5
    Loved the experience but meal was a bit ruined by adding heavily fishy broccoli as a side to a beef cheek dish. We didn’t realise the side came with the fishy topping. :( Thought the portions of main were small for price point. Charming staff and really glad we visited! Thanks!

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  7. Sherry

    London

    1 review

    5.0

    1 review

    Dined 7 days ago

    1. Overall 5
    2. Food 5
    3. Service 4
    4. Ambience 4
    The steak was cooked very well and the dishes my colleagues ate looked really good. Really enjoyed the food.

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  8. Graham

    Oxford

    1 review

    5.0

    1 review

    Dined on December 13, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    First time at The Lore of the Land. Blown away by the quality of food, wine and service. We had a group of 7 friends dining for lunch, had an enjoyable pre lunch drink in the bar, and then an amazing 3.5 hours of incredible lunch experience. Particular call out for our waitress, Cher, who served us for the entire 3.5 hours. Great knowledge of the dishes, good sense of humour, and really made the experience top drawer for us. Definitely going again soon.

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  9. Ayman

    London

    1 review

    5.0

    1 review

    Dined on December 11, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Great food, friendly service, and a lovely atmosphere

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  10. sarah

    London

    5 reviews

    5.0

    5 reviews

    Dined on December 11, 2024

    1. Overall 5
    2. Food 5
    3. Service 5
    4. Ambience 5
    Had a birthday dinner upstairs, felt very cosy, food was fabulous - we had beef cheeks and buratta, and the roast potatoes. Defo the best potatoes we’ve had in our lives! We enjoyed nyetimber bubbles, and they even brought out a mini cake with candle at the end ✨

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FAQs

The Lore of the Land is rated 4.7 stars by 823 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

Make a reservation

2 people
7:00 PM
Booked 10 times today
Google Map for The Lore of the Land

4 Conway Street, Fitzrovia, London, England W1T 6BB

Additional information

  • Cross street
    A501 Euston Road
  • Neighborhood
    Fitzrovia
  • Hours of operation
    Sun 12:00 pm–4:00 pm Lunch Tue–Sat 12:00 pm–2:30 pm Dinner Tue–Sat 5:30 pm–9:30 pm
  • Price
    £41 and over
  • Cuisines
    Gastro Pub, Contemporary European, Contemporary British
  • Dining style
    Casual Elegant
  • Dress code
    Smart Casual
  • Parking details
    None
  • Public transit
    Warren Street (Northern and Victoria Line) - 5 min walkGreat Portland Street (Circle and Hammersmith & City Line) - 6 min walk Euston Square (Circle, Hammersmith & City Line, Metropolitan, Northern, Victoria Line) - 8 min walkTottenham Court Road (Central, Elizabeth and Northern Line) - 14 min walk
  • Payment options
    AMEX, Cash not accepted, Mastercard, Visa
  • Executive chef
    Michal Kaszuba
  • Additional
    Beer, Chef's Table, Cocktails, Corkage Fee, Counter Seating, Private Room, Wine
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  • Terms of Use
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