Serra by Birreria - Eataly NYC Flatiron

4.3

7091 Reviews

$31 to $50

Italian

Make a reservation

2 people

Mar 8, 2025

7:00 PM

Booked 116 times today

Experiences are available.

Charming
Good for special occasions
Lively

Meaning “greenhouse” in Italian, SERRA encompasses a lively and welcoming ambiance reminiscent of the lush Italian countryside, placing an emphasis on evergreen botanicals and pops of color throughout. Escape the busy city streets and celebrate the sunshine and warmer weather with innovative, authentic Italian food and beverage offerings in this 14th floor oasis that is sure to impress!

PLEASE NOTE: Our service elevator between the 14th floor and our rooftop restaurant is currently out of order. For any further questions regarding this please contact us directly by phone.

Private dining

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Additional information

Location
200 Fifth Avenue, New York, NY 10010
Phone number
(212) 937-8910
Price
$31 to $50
Cuisines
Italian, Farm-to-table, Cocktail Bar
Hours of operation
Mon–Fri 11:00 am–10:00 pm Sat, Sun 10:30 am–10:00 pm
Dress code
Casual Dress
Parking details
Parking Garages: (Hourly Rates Apply) Car Park 29LLC 724-732 located on 24th St. and 6th Ave: 212-627-0667 Impark (covered parking on 24th and 6th) There is also a parking garage on 23rd st between 5th and 6th avenues, and one on 23rd st between 6th and 7th avenues
Payment options
AMEX, Discover, Mastercard, Visa

Experiences

Alpina Lounge Seating
Jan 22, 2025 - Mar 30, 2025
Come join us at our ski lodge lounge area at Alpina Rooftop! Reserve your spot to get the full alpine experience.
ALPINA WINTER ROOFTOP POP-UP
Jan 20, 2025 - Mar 31, 2025
Join us for an unforgettable experience at our Alpina pop-up Restaurant, where the warmth of the Alps meets the vibrant heart of the city! Step into an immersive winter experience featuring a stunning new look, crafted to transport you straight to a cozy mountain retreat. Delight your senses with a menu showcasing new, inspired dishes and seasonal drinks, each thoughtfully curated to complement the core flavors that define our restaurant. Whether you’re looking for a unique night out or a festive gathering, this Alpina promises an inviting atmosphere, delicious surprises, and moments to savor. Don’t miss this exciting seasonal escape—reserve your table now!
Brunch at Serra by Birreria
Multiple dates available
Enjoy brunch all'Italiana every Saturday and Sunday at Serra by Birreria. From smoked salmon to eggs benedict, French toast, and the like. Pair your dish with one of our innovative and expertly-curated brunch cocktails for the perfect weekend outing. Buon appetito!

What 7,091 people are saying

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.3

4.3 based on recent ratings

4.1Food
4.3Service
4.6Ambience
3.9Value

Noise • Moderate

Review summary

AI-generated from verified diner reviews

Serra by Birreria at Eataly NYC Flatiron offers a "truly amazing" Italian dining experience with authentic flavors and a "magical" Alpine-themed ambiance. Guests love the "excellent" service and picturesque setting. While some found the food inconsistent, many praised the "delicious" meals and "wonderful" atmosphere, making it a must-visit for many.

7,091 Reviews

OT
OpenTable Diner
New York City
1 review
5.0
1 review
Dined today
1. Overall 5
2. Food 5
3. Service 5
4. Ambience 5
I had a great time at Serra and my dish was extremely tasty. My guest did not like her steak but I can only speak for myself. The fish I ordered was done to perfection. I will definitely dine at Serra’s again.
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OT
OpenTable Diner
VIP
Detroit
13 reviews
5.0
13 reviews
Dined today
1. Overall 5
2. Food 5
3. Service 5
4. Ambience 5
The pop up Alpina was amazing! Such an incredible vibe with fantastic food. One of the best things we did in NYC this trip. I would definitely come back.
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A
Amy
VIP
New York City
10 reviews
4.0
10 reviews
Dined today
1. Overall 4
2. Food 5
3. Service 4
4. Ambience 3
Nice setting, but band so loud we could I to hear. Also need more fish or chicken options — all options were beef and pork forward.
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A
Andrea
New York City
18 reviews
3.0
18 reviews
Dined 2 days ago
1. Overall 3
2. Food 2
3. Service 5
4. Ambience 4
Appetizer (grilled endive and lettuce was poorly done and lettuce on the grill?!?) was poorly executed Tagliatelle were missing taste. Been here at Eataly dozens of time but today very poor execution. Please get back to cook authentic Italian food
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E
Elizabeth
New York City
1 review
2.0
1 review
Dined 4 days ago
1. Overall 2
2. Food 4
3. Service 1
4. Ambience 4
Terrible service - hostess had no clue what she was doing and was also rude.
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S
Sean
Unspecified
1 review
5.0
1 review
Dined 4 days ago
1. Overall 5
2. Food 4
3. Service 5
4. Ambience 5
I visited eataly for a school trip and the food at Serra was outstanding! Service was amazing and so was the food! I definitely recommend eating at Serra if you are in the area!
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V
Valerie
Unspecified
1 review
5.0
1 review
Dined 5 days ago
1. Overall 5
2. Food 3
3. Service 4
4. Ambience 5
Took a trip to Alpina and absolutely fell in love with the decor. Great food and service! The manager Hogan was a big help with all our questions. Will be dining again soon!
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a
andrea
New York City
1 review
5.0
1 review
Dined 5 days ago
1. Overall 5
2. Food 5
3. Service 4
4. Ambience 4
Molto carino: qualità del cibo buona davvero! Cibi italiani TOP
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j
julia
VIP
New York City
4 reviews
2.0
4 reviews
Dined 6 days ago
1. Overall 2
2. Food 2
3. Service 2
4. Ambience 4
Things missing off the menu, no fondue, which is odd for an alpine restaurant! No second choice either, ended up with bread and cheese. Very poor.
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OT
OpenTable Diner
Columbus
1 review
4.0
1 review
Dined 7 days ago
1. Overall 4
2. Food 4
3. Service 3
4. Ambience 5
Beautiful pop up location. Great front desk staff. Waiter was nice but slow and inattentive though I admit it’s hard to be when things are that busy. Definitely seemed like they needed more staff. Food was ok. Could have used more salt/seasoning in a number of the dishes but the pasta was perfectly al dente and tasted fresh. Wine is majorly over priced and there is a limited selection of cocktails that I’m sure were great but none of them appealed to me at the time.
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FAQs

Serra by Birreria - Eataly NYC Flatiron is rated 4.3 stars by 7091 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.